Citigate Cunningham Nominated for 2008 Gold SABRE Award for Acquia Public Relations

The public relations planning behind the launch of the new Acquia website has landed Citigate Cunningham, the firm who orchestrated the campaign, more than 100 media placements, 11 speaking engagements and two awards for Acquia since the project began in January 2008, according to a press release this week published on the web. The Holmes Group has also nominated Citigate Cunningham’s Acquia marketing and promotional campaign for a SABRE Award this year as one of the best new products in the “Business to Business” category on the web.

The article reports that the development team behind Acquia, which includes Drupal founder Dries Buytaert, had concerns about how the open source community would view a commercial Drupal development company and enterprise release of the CMS, and the PR campaign was designed to smooth this over.

“Drupal, a social publishing system with a vibrant, passionate open source community of more than 350,000 members, is the platform for many well-known company and educational institution websites. Acquia was launched with the mission to increase enterprise adoption of Drupal by providing enterprise-level functionality and support to the open source technology.”

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